Arrangør: Globase
Pris: Gratis
- Dato/tid: 25. oktober 2017 kl 08:45-11:10
- Sted: Emdrupvej 28A, 2100 København Ø
- Dato/tid: 25. november 2017 kl 08:45-11:10
- Sted: Emdrupvej 28A, 2100 København Ø
15 Insider tips for a state-of the-art E-mail marketing strategy for:
- Increased conversion
- Responsive E-mail design
- Mobile optimization
- Best practices
08:45 – 09:00
Event Registration and Breakfast
09:00 –Welcome by CEO Rasmus Kurek
09:15 – 15 Winning Rules to Give Your Email Marketing a Boost
After a first introduction on the state of Email Marketing and the latest trends to be on the lookout for, we will do a checkup of every step of the conversion funnel with a view to maximizing your ROI while following the Best Practices. In particular, at the end of this first part of the event, you’ll be able to:
- Leverage Email Marketing in your acquisition funnel to increase conversion
- Identify the factors underpinning Deliverability and learn how they can impact your KPIs
- Apply Globase’s 15 key rules for a state-of-the-art Email Marketing Strategy
Speaker: Cinzia Tavernini | Chief Revenue Officer @ Globase
10:15 – Coffee Break and Networking
10:30 – Responsive Email Design Made Easy
By 2021, there will be 6.3 billion smartphones in the world. This is the data revealed by the latest Ericsson Mobility Report, which shows an unstoppable trend that email marketing must adapt to.
In this second part of the event, we’ll be showing you how we apply key email design tactics in the Globase editor and how you can easily craft an email which is both responsive and graphically appealing, without any HTML or CSS knowledge being necessary.
Speaker: Mads Stentoft | Graphic Designer @ Globase
11:00 – Afrunding og evt. spørgsmål
Morgen-Briefingen er gratis – men ved udeblivelse faktureres kr. 750,-
