De 2 fatale fejl marketingschefen og direktøren begår i opbygningen af deres online identitet
Der er overordnet set 2 fejl, der saboterer opbygningen af en online identitet: Det kan enten være, at en virksomhed er narcissistisk eller slesk
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Posted by Sanne Dollerup | Dec 19, 2019 | #118 Digital identitet, Artikler |
Der er overordnet set 2 fejl, der saboterer opbygningen af en online identitet: Det kan enten være, at en virksomhed er narcissistisk eller slesk
LÆS MEREPosted by Sanne Dollerup | May 8, 2014 | Artikler, #71 Shopper Marketing |
It is well known that emotional agents are essential for encouraging customers to spend more in stores. It is also clear that this is accomplished by stimulating the senses: background music, a familiar scent, or a particular composition of shapes and colours are all examples.
LÆS MEREPosted by Sanne Dollerup | Oct 31, 2013 | Artikler, #67 Digital Commerce |
It is a well accepted fact that using emotional mechanisms in-store is critical for increasing customer spend. It is also clear that this is accomplished by stimulating the senses in ways that could include background music, a familiar scent or a composition of particular shapes and colours.
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