AGENDA:
Søren Hansen Reumert, Head of Online Communications & Social Media at Danske Bank Personal Banking shares his experience on how to use social media to improve customer satisfaction.
Learn:
- How to exploit Social Media opportunities
- How to make strategies and plans for the use of social media in a customer oriented context
- How different purposes can be fulfilled through different social media platforms
- Why he doesn't measure the value of Social Media
- How to find the needed tools to make best use of social media
"We have made an active decision not to use Social Media as a marketing tool, but as a tool to improve customer dialogue and customer satisfaction," says Søren Hansen Reumert, Head of Online Communications & Social Media at Danske Bank Personal Banking. Learn how!
https://www.youtube.com/watch?v=_AjxxrDIlDY
https://www.youtube.com/watch?v=aMTLznTyI7E
https://www.youtube.com/watch?v=0zBMJjR-6Ak
https://www.youtube.com/watch?v=Q9LYWP5QV8g
https://www.youtube.com/watch?v=KNzcXDHvJqQ