Author: Karsten Bengtsson

Branding is dead

Branding is irrelevant in the age of the social networks. The consumer wants facts, not a fictional story about a product, a brand or a company, says the American media theorist, public speaker and author, Douglas Rushkoff, in this interview with MarketMagazine.

LÆS MERE

Quick Menu

SEMINAR-KALENDER

Populære film…

Loading...

Følg os på Facebook