‘Støt Brysterne’ is one of The Danish Cancer Society’s largest fundraising campaigns. The primary goal is to raise money fo...læs mere

If you want to engage people in your brand, well, first of all you have to identify your audience and be of relevance to them. We ...læs mere

This fall 68.000 people went online and created their own McDonald’s burger, and more than 250.000 fans like, share and comment ...læs mere

The most trusted source of information about your company comes, not from you, but from your highly satisfied customer, says Rob F...læs mere

A recent study at Aarhus University aimed to test the true drivers and outcomes of customer engagement on social media. Get the v...læs mere

It is a well accepted fact that using emotional mechanisms in-store is critical for increasing customer spend. It is also clear th...læs mere

Dr. Jonas Ridderstråle is an author, professor and one of the world’s most influential and respected business thinkers and spea...læs mere

Increasing online sales pose a challenge to retailers with physical stores, but how should they respond to the challenge? Jacob Le...læs mere

Downtown was launched in May 2010, as the first daily-deal business in Denmark. Every day, members receive an email featuring new ...læs mere